{"id":59933,"date":"2022-07-21T17:40:15","date_gmt":"2022-07-21T10:40:15","guid":{"rendered":"http:\/\/amis.misa.vn\/?p=59933"},"modified":"2024-06-19T16:31:34","modified_gmt":"2024-06-19T09:31:34","slug":"cham-soc-khach-hang-nganh-duoc","status":"publish","type":"post","link":"https:\/\/amis.misa.vn\/59933\/cham-soc-khach-hang-nganh-duoc\/","title":{"rendered":"T\u1ed1i \u01b0u quy tr\u00ecnh ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng ng\u00e0nh d\u01b0\u1ee3c"},"content":{"rendered":"

Ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng ng\u00e0nh d\u01b0\u1ee3c<\/strong> \u0111\u00e1nh gi\u00e1 l\u00e0 m\u1ed9t trong nh\u1eefng ng\u00e0nh h\u00e0ng kh\u00f3 nh\u1ea5t v\u00e0 y\u00eau c\u1ea7u cao nh\u1ea5t. Ho\u1ea1t \u0111\u1ed9ng n\u00e0y kh\u00f4ng ch\u1ec9 gi\u00fap doanh nghi\u1ec7p kinh doanh trong l\u0129nh v\u1ef1c d\u01b0\u1ee3c ph\u1ea9m x\u00e2y d\u1ef1ng ni\u1ec1m tin, l\u00f2ng trung th\u00e0nh v\u00e0 gia t\u0103ng m\u1ed1i quan h\u1ec7 v\u1edbi kh\u00e1ch h\u00e0ng m\u00e0 c\u00f2n tr\u1ef1c ti\u1ebfp \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn ho\u1ea1t \u0111\u1ed9ng kinh doanh v\u00e0 kh\u1ea3 n\u0103ng gia nh\u1eadp v\u00e0 t\u1ed3n t\u1ea1i tr\u00ean th\u1ecb tr\u01b0\u1eddng c\u1ee7a doanh nghi\u1ec7p.\u00a0<\/span><\/p>\n

\u0110\u1eb7c th\u00f9 ng\u00e0nh kinh doanh kh\u1eaft khe v\u1edbi r\u1ea5t nhi\u1ec1u ti\u00eau ch\u00ed, doanh nghi\u1ec7p d\u01b0\u1ee3c ph\u1ea9m c\u1ea7n x\u00e2y d\u1ef1ng<\/span> quy tr\u00ecnh ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng<\/span><\/a> nh\u01b0 th\u1ebf n\u00e0o \u0111\u1ec3 t\u1ea1o d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u uy t\u00edn, th\u00e2n thi\u1ec7n trong m\u1eaft ng\u01b0\u1eddi d\u00f9ng? B\u00e0i vi\u1ebft n\u00e0y s\u1ebd gi\u1edbi thi\u1ec7u chi ti\u1ebft quy tr\u00ecnh, gi\u1ea3i ph\u00e1p t\u1ed1i \u01b0u \u0111\u1ec3 tri\u1ec3n khai ho\u1ea1t \u0111\u1ed9ng ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng ng\u00e0nh d\u01b0\u1ee3c ph\u1ea9m.<\/span><\/p>\n

\"quy
Quy tr\u00ecnh ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng ng\u00e0nh d\u01b0\u1ee3c<\/figcaption><\/figure>\n

T\u1ed5ng quan v\u1ec1 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng ng\u00e0nh d\u01b0\u1ee3c<\/b><\/h2>\n

Ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng ch\u00ednh l\u00e0 to\u00e0n b\u1ed9 nh\u1eefng d\u1ecbch v\u1ee5, ho\u1ea1t \u0111\u1ed9ng m\u00e0 m\u1ed9t doanh nghi\u1ec7p \u0111\u1eb7t ra nh\u1eb1m th\u1ecfa m\u00e3n nhu c\u1ea7u, mong mu\u1ed1n c\u1ee7a kh\u00e1ch h\u00e0ng t\u1eeb tr\u01b0\u1edbc, trong v\u00e0 sau qu\u00e1 tr\u00ecnh mua h\u00e0ng. \u0110\u00e2y l\u00e0 ho\u1ea1t \u0111\u1ed9ng c\u1ea7n thi\u1ebft, quan tr\u1ecdng c\u1ee7a doanh nghi\u1ec7p \u0111\u1ec3 gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng, t\u1ea1o m\u1ed1i quan h\u1ec7 thi\u1ec7n c\u1ea3m gi\u1eefa kh\u00e1ch h\u00e0ng v\u00e0 doanh nghi\u1ec7p.<\/span><\/p>\n

\"T\u1ed5ng
T\u1ed5ng quan v\u1ec1 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng ng\u00e0nh d\u01b0\u1ee3c<\/figcaption><\/figure>\n

Ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng ng\u00e0nh d\u01b0\u1ee3c<\/strong><\/a> ch\u00ednh l\u00e0 ho\u1ea1t \u0111\u1ed9ng m\u00e0 c\u00e1c t\u01b0 v\u1ea5n vi\u00ean, c\u00e1c tr\u00ecnh d\u01b0\u1ee3c vi\u00ean th\u1ef1c hi\u1ec7n t\u01b0 v\u1ea5n, ch\u0103m s\u00f3c, h\u01b0\u1edbng d\u1eabn kh\u00e1ch h\u00e0ng c\u1ee7a doanh nghi\u1ec7p bao g\u1ed3m c\u00e1c b\u1ec7nh vi\u1ec7n, b\u00e1c s\u0129, c\u00e1c h\u1ec7 th\u1ed1ng, chu\u1ed7i b\u00e1n l\u1ebb nh\u00e0 thu\u1ed1c v\u00e0 c\u1ea3 nh\u1eefng ng\u01b0\u1eddi d\u00f9ng s\u1ea3n ph\u1ea9m cu\u1ed1i l\u00e0 nh\u1eefng ng\u01b0\u1eddi mua d\u01b0\u1ee3c ph\u1ea9m. Qua \u0111\u00f3 nh\u1eb1m \u0111\u1ea3m b\u1ea3o c\u00e1c s\u1ea3n ph\u1ea9m d\u01b0\u1ee3c ph\u1ea9m ch\u1ea5t l\u01b0\u1ee3ng \u0111\u01b0\u1ee3c ng\u01b0\u1eddi d\u00f9ng tin t\u01b0\u1edfng s\u1eed d\u1ee5ng, c\u00e1c nh\u00e0 chuy\u00ean m\u00f4n tin t\u01b0\u1edfng gi\u1edbi thi\u1ec7u.<\/span><\/p>\n

Doanh nghi\u1ec7p d\u01b0\u1ee3c ph\u1ea9m c\u00f3 t\u1ec7p kh\u00e1ch h\u00e0ng r\u1ea5t d\u1ea1ng n\u00ean ho\u1ea1t \u0111\u1ed9ng ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng c\u00e0ng c\u1ea7n \u0111\u01b0\u1ee3c \u0111\u1ea7u t\u01b0 b\u00e0i b\u1ea3n v\u00ec c\u00e1c kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 bao g\u1ed3m nh\u1eefng b\u00e1c s\u0129, nh\u00e0 chuy\u00ean m\u00f4n, nh\u1eefng h\u1ec7 th\u1ed1ng b\u00e1n l\u1ebb l\u1edbn v\u00e0 c\u1ea3 nh\u1eefng ng\u01b0\u1eddi d\u00f9ng cu\u1ed1i v\u1edbi c\u00e1c nhu c\u1ea7u c\u1ee5 th\u1ec3. C\u00e1c kh\u00e1ch h\u00e0ng r\u1ea5t c\u1ea7n \u0111\u01b0\u1ee3c t\u01b0 v\u1ea5n, ch\u0103m s\u00f3c k\u1ef9 c\u00e0ng t\u1eeb c\u00e1c \u0111\u1ed9i ng\u0169 nhi\u1ec1u k\u1ef9 n\u0103ng chuy\u00ean m\u00f4n, hi\u1ec3u r\u00f5 s\u1ea3n ph\u1ea9m v\u00e0 nhu c\u1ea7u ng\u01b0\u1eddi d\u00f9ng, t\u1eeb \u0111\u00f3 kh\u00e1ch h\u00e0ng m\u1edbi c\u00f3 th\u1ec3 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng hay gi\u1edbi thi\u1ec7u mua h\u00e0ng.<\/span><\/p>\n

\"ch\u0103m
Doanh nghi\u1ec7p d\u01b0\u1ee3c ph\u1ea9m c\u00f3 t\u1ec7p kh\u00e1ch h\u00e0ng r\u1ea5t d\u1ea1ng n\u00ean ho\u1ea1t \u0111\u1ed9ng ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng c\u00e0ng c\u1ea7n \u0111\u01b0\u1ee3c \u0111\u1ea7u t\u01b0<\/figcaption><\/figure>\n

N\u1ebfu c\u00e1c doanh nghi\u1ec7p d\u01b0\u1ee3c ph\u1ea9m th\u00e0nh c\u00f4ng trong vi\u1ec7c ch\u0103m s\u00f3c v\u00e0 gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng th\u00ec s\u1ebd t\u1ea1o d\u1ef1ng \u0111\u01b0\u1ee3c t\u1ec7p kh\u00e1ch h\u00e0ng trung th\u00e0nh l\u1edbn, v\u00ec \u0111\u1eb7c th\u00f9 n\u1ebfu kh\u00e1ch h\u00e0ng tin t\u01b0\u1edfng c\u00e1c d\u01b0\u1ee3c ph\u1ea9m c\u1ee7a m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u th\u00ec s\u1ebd lu\u00f4n ch\u00fa tr\u1ecdng s\u1eed d\u1ee5ng l\u00e2u d\u00e0i.<\/span><\/p>\n

Ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng ng\u00e0nh d\u01b0\u1ee3c c\u1ea7n l\u01b0u \u00fd nh\u1eefng g\u00ec?<\/strong><\/h3>\n

Ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng v\u1edbi doanh nghi\u1ec7p n\u00f3i chung \u0111\u00e3 l\u00e0 b\u00e0i to\u00e1n kh\u00f3. V\u1edbi nh\u1eefng ng\u00e0nh \u0111\u1eb7c th\u00f9 nh\u01b0 d\u01b0\u1ee3c ph\u1ea9m, c\u00e1c doanh nghi\u1ec7p c\u00e0ng c\u1ea7n x\u00e2y d\u1ef1ng quy tr\u00ecnh ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng chi ti\u1ebft v\u00e0 kh\u1eaft khe, v\u1edbi \u0111\u1ea7y \u0111\u1ee7 c\u00e1c ti\u00eau ch\u00ed:<\/span><\/p>\n