{"id":53279,"date":"2022-06-17T18:02:31","date_gmt":"2022-06-17T11:02:31","guid":{"rendered":"http:\/\/amis.misa.vn\/?p=53279"},"modified":"2022-07-22T16:28:11","modified_gmt":"2022-07-22T09:28:11","slug":"phan-tich-chi-tiet-chien-luoc-marketing-cua-viet-tien","status":"publish","type":"post","link":"https:\/\/amis.misa.vn\/53279\/phan-tich-chi-tiet-chien-luoc-marketing-cua-viet-tien\/","title":{"rendered":"Ph\u00e2n t\u00edch chi ti\u1ebft chi\u1ebfn l\u01b0\u1ee3c Marketing c\u1ee7a Vi\u1ec7t Ti\u1ebfn"},"content":{"rendered":"<p style=\"text-align: justify;\"><b>Chi\u1ebfn l\u01b0\u1ee3c Marketing c\u1ee7a Vi\u1ec7t Ti\u1ebfn \u0111\u00e3 gi\u00fap th\u01b0\u01a1ng hi\u1ec7u n\u00e0y tr\u1edf th\u00e0nh m\u1ed9t trong nh\u1eefng th\u01b0\u01a1ng hi\u1ec7u th\u1eddi trang v\u00e0 d\u1ec7t may h\u00e0ng \u0111\u1ea7u t\u1ea1i Vi\u1ec7t Nam. H\u00e3y c\u00f9ng MISA AMIS t\u00ecm hi\u1ec3u chi ti\u1ebft v\u1ec1 chi\u1ebfn l\u01b0\u1ee3c Marketing c\u1ee7a Vi\u1ec7t Ti\u1ebfn trong b\u00e0i vi\u1ebft d\u01b0\u1edbi \u0111\u00e2y nh\u00e9!<\/b><\/p>\n<h2 style=\"text-align: justify;\"><b>I. Gi\u1edbi thi\u1ec7u t\u1ed5ng quan v\u1ec1 Vi\u1ec7t Ti\u1ebfn &#8211; Th\u01b0\u01a1ng hi\u1ec7u th\u1eddi trang v\u00e0 d\u1ec7t may h\u00e0ng \u0111\u1ea7u Vi\u1ec7t Nam<\/b><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">\u0110\u01b0\u1ee3c th\u00e0nh l\u1eadp t\u1eeb n\u0103m 1975, T\u1ed5ng C\u00f4ng ty C\u1ed5 ph\u1ea7n May Vi\u1ec7t Ti\u1ebfn \u0111\u00e3 kh\u00f4ng ng\u1eebng n\u1ed7 l\u1ef1c, ph\u00e1t tri\u1ec3n v\u1edbi s\u1ee9 m\u1ec7nh l\u00e0 lu\u00f4n ch\u00fa tr\u1ecdng \u0111\u1ebfn s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng b\u1eb1ng c\u00e1ch cung c\u1ea5p nh\u1eefng s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 t\u1ed1t nh\u1ea5t.<\/span><\/p>\n<figure style=\"width: 740px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" src=\"\/wp-content\/uploads\/2022\/06\/gioi-thieu-viet-tien.jpg\" alt=\"T\u00ecm hi\u1ec3u t\u1ed5ng quan chi\u1ebfn l\u01b0\u1ee3c Marketing c\u1ee7a Vi\u1ec7t Ti\u1ebfn\" width=\"740\" height=\"278\" \/><figcaption class=\"wp-caption-text\">T\u00ecm hi\u1ec3u t\u1ed5ng quan chi\u1ebfn l\u01b0\u1ee3c Marketing c\u1ee7a Vi\u1ec7t Ti\u1ebfn<\/figcaption><\/figure>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Trong su\u1ed1t qu\u00e1 tr\u00ecnh h\u00ecnh th\u00e0nh v\u00e0 ph\u00e1t tri\u1ec3n, Vi\u1ec7t Ti\u1ebfn \u0111\u00e3 v\u01b0\u01a1n l\u00ean tr\u1edf th\u00e0nh m\u1ed9t trong nh\u1eefng doanh nghi\u1ec7p h\u00e0ng \u0111\u1ea7u trong l\u0129nh v\u1ef1c d\u1ec7t may t\u1ea1i Vi\u1ec7t Nam. B\u1eb1ng ch\u1ee9ng cho \u0111i\u1ec1u n\u00e0y l\u00e0 v\u00f4 s\u1ed1 nh\u1eefng gi\u1ea3i th\u01b0\u1edfng qu\u00fd gi\u00e1 m\u00e0 doanh nghi\u1ec7p n\u00e0y \u0111\u1ea1t \u0111\u01b0\u1ee3c, bao g\u1ed3m:<\/span><\/p>\n<ul style=\"text-align: justify;\">\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Hu\u00e2n ch\u01b0\u01a1ng lao \u0111\u1ed9ng h\u1ea1ng Nh\u1ea5t<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">20 n\u0103m li\u00ean t\u1ee5c \u0111\u1ea1t gi\u1ea3i h\u00e0ng Vi\u1ec7t Nam ch\u1ea5t l\u01b0\u1ee3ng cao<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Top 10 th\u01b0\u01a1ng hi\u1ec7u \u0111i \u0111\u1ea7u trong ng\u00e0nh d\u1ec7t may n\u1ed5i ti\u1ebfng t\u1ea1i Vi\u1ec7t Nam<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">B\u00ean c\u1ea1nh \u0111\u00f3, Vi\u1ec7t Ti\u1ebfn c\u0169ng l\u00e0 m\u1ed9t trong nh\u1eefng th\u01b0\u01a1ng hi\u1ec7u n\u1ed5i ti\u1ebfng v\u1ec1 l\u0129nh v\u1ef1c th\u1eddi trang c\u00f4ng s\u1edf. V\u1edbi nh\u1eefng th\u00e0nh c\u00f4ng nh\u01b0 hi\u1ec7n nay, Vi\u1ec7t Ti\u1ebfn v\u1eabn lu\u00f4n ngh\u0129 r\u1eb1ng th\u01b0\u01a1ng hi\u1ec7u n\u00e0y v\u1eabn c\u1ea7n ph\u00e1t tri\u1ec3n h\u01a1n n\u1eefa \u0111\u1ec3 \u0111em l\u1ea1i nh\u1eefng s\u1ea3n ph\u1ea9m ch\u1ea5t l\u01b0\u1ee3ng cao \u0111\u1ebfn kh\u00e1ch h\u00e0ng. V\u00ec v\u1eady, Vi\u1ec7t Ti\u1ebfn kh\u00f4ng ng\u1eebng \u0111\u1ed5i m\u1edbi v\u00e0 s\u00e1ng t\u1ea1o \u0111\u1ec3 \u0111a d\u1ea1ng ho\u00e1 danh m\u1ee5c s\u1ea3n ph\u1ea9m, \u0111\u00e1p \u1ee9ng \u0111\u01b0\u1ee3c nhi\u1ec1u nh\u1ea5t nh\u1eefng nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng \u1edf nhi\u1ec1u l\u1ee9a tu\u1ed5i. Th\u01b0\u01a1ng hi\u1ec7u n\u00e0y c\u0169ng ch\u00fa tr\u1ecdng v\u00e0o s\u1ef1 ti\u1ec7n l\u1ee3i, \u0111em \u0111\u1ebfn nh\u1eefng tr\u1ea3i nghi\u1ec7m t\u1ed1t nh\u1ea5t cho kh\u00e1ch h\u00e0ng.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">\u0110\u01b0\u1ee3c m\u1ec7nh danh l\u00e0 anh c\u1ea3 c\u1ee7a l\u0129nh v\u1ef1c d\u1ec7t may t\u1ea1i Vi\u1ec7t Nam, Vi\u1ec7t Ti\u1ebfn \u0111\u00e3 s\u1edf h\u1eefu \u0111\u01b0\u1ee3c th\u1ecb ph\u1ea7n \u0111\u00e1ng n\u1ec3 \u1edf nh\u1eefng \u0111\u1ea5t n\u01b0\u1edbc c\u00f3 l\u0129nh v\u1ef1c th\u1eddi trang ph\u00e1t tri\u1ec3n. C\u1ee5 th\u1ec3, Vi\u1ec7t Ti\u1ebfn chi\u1ebfm 31% th\u1ecb ph\u1ea7n t\u1ea1i Nh\u1eadt B\u1ea3n, 21% th\u1ecb ph\u1ea7n \u1edf Hoa K\u1ef3, 16.5% \u1edf Ch\u00e2u \u00c2u, 3.9% \u1edf H\u00e0n Qu\u1ed1c v\u00e0 c\u00e1c n\u01b0\u1edbc kh\u00e1c chi\u1ebfm th\u1ecb ph\u1ea7n kho\u1ea3ng 27.6%.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Ngo\u00e0i ra, Vi\u1ec7t Ti\u1ebfn c\u0169ng ch\u00fa tr\u1ecdng \u0111\u1ea7u t\u01b0 v\u00e0o th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a m\u00ecnh. Chi\u1ebfn l\u01b0\u1ee3c ph\u00e1t tri\u1ec3n th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a Vi\u1ec7t Ti\u1ebfn h\u01b0\u1edbng \u0111\u1ebfn m\u1ee5c ti\u00eau l\u00e0 m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u \u0111\u01b0\u1ee3c m\u1ecdi kh\u00e1ch h\u00e0ng tin t\u01b0\u1edfng, mang danh Vi\u1ec7t Nam tr\u00ean b\u1ea3n \u0111\u1ed3 th\u1eddi trang th\u1ebf gi\u1edbi nh\u01b0 m\u1ed9t ni\u1ec1m t\u1ef1 h\u00e0o.<\/span><\/p>\n<figure style=\"width: 740px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" src=\"\/wp-content\/uploads\/2022\/06\/15385835_LOGO-VIETTIEN-900X900.jpg\" alt=\"T\u00ecm hi\u1ec3u chi\u1ebfn l\u01b0\u1ee3c marketing c\u1ee7a Vi\u1ec7t Ti\u1ebfn\" width=\"740\" height=\"740\" \/><figcaption class=\"wp-caption-text\">T\u00ecm hi\u1ec3u chi\u1ebfn l\u01b0\u1ee3c marketing c\u1ee7a Vi\u1ec7t Ti\u1ebfn<\/figcaption><\/figure>\n<h2 style=\"text-align: justify;\"><b>II. Ph\u00e2n t\u00edch SWOT c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u Vi\u1ec7t Ti\u1ebfn<\/b><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">L\u00e0 m\u00f4 h\u00ecnh n\u1ed5i ti\u1ebfng, \u0111\u01b0\u1ee3c nhi\u1ec1u doanh nghi\u1ec7p t\u00ecm hi\u1ec3u v\u00e0 \u00e1p d\u1ee5ng, m\u00f4 h\u00ecnh SWOT l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 gi\u00fap nhi\u1ec1u nh\u00e0 qu\u1ea3n l\u00fd ph\u00e2n t\u00edch hi\u1ec7u qu\u1ea3 \u0111\u01b0\u1ee3c nh\u1eefng y\u1ebfu t\u1ed1 quan tr\u1ecdng b\u00ean trong v\u00e0 b\u00ean ngo\u00e0i doanh nghi\u1ec7p \u0111\u1ec3 t\u1eeb \u0111\u00f3 tri\u1ec3n khai nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c kinh doanh, Marketing ph\u00f9 h\u1ee3p.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">\u0110\u1ed1i v\u1edbi Vi\u1ec7t Ti\u1ebfn, SWOT c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u n\u00e0y c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c ph\u00e2n t\u00edch nh\u01b0 sau.<\/span><\/p>\n<h3 style=\"text-align: justify;\"><b>1. \u0110i\u1ec3m m\u1ea1nh<\/b><\/h3>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">V\u1ec1 \u0111i\u1ec3m m\u1ea1nh, Vi\u1ec7t Ti\u1ebfn c\u00f3 nh\u1eefng \u0111i\u1ec3m m\u1ea1nh n\u1ed5i b\u1eadt nh\u01b0:<\/span><\/p>\n<ul style=\"text-align: justify;\">\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Th\u01b0\u01a1ng hi\u1ec7u uy t\u00edn<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">M\u1ed9t \u0111i\u1ec3m m\u1ea1nh n\u1ed5i b\u1eadt c\u1ee7a Vi\u1ec7t Ti\u1ebfn ph\u1ea3i k\u1ec3 \u0111\u1ebfn th\u01b0\u01a1ng hi\u1ec7u uy t\u00edn, gi\u1eef \u0111\u01b0\u1ee3c h\u00ecnh \u1ea3nh t\u1ed1t trong m\u1eaft kh\u00e1ch h\u00e0ng.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">\u0110\u01b0\u1ee3c th\u00e0nh l\u1eadp t\u1eeb n\u0103m 1975, Vi\u1ec7t Ti\u1ebfn l\u00e0 m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u l\u00e2u \u0111\u1eddi \u0111\u01b0\u1ee3c nhi\u1ec1u ng\u01b0\u1eddi ti\u00eau d\u00f9ng Vi\u1ec7t Nam bi\u1ebft \u0111\u1ebfn v\u00e0 tin d\u00f9ng. Tr\u1ea3i qua qu\u00e1 tr\u00ecnh h\u00ecnh th\u00e0nh v\u00e0 ph\u00e1t tri\u1ec3n, Vi\u1ec7t Ti\u1ebfn \u0111\u00e3 \u0111\u1ea1t \u0111\u01b0\u1ee3c nhi\u1ec1u gi\u1ea3i th\u01b0\u1edfng nh\u01b0 Top 10 doanh nghi\u1ec7p \u0111\u01b0\u1ee3c t\u00edn nhi\u1ec7m n\u0103m 2020, 20 n\u0103m li\u00ean t\u1ee5c \u0111\u1ea1t gi\u1ea3i h\u00e0ng Vi\u1ec7t Nam ch\u1ea5t l\u01b0\u1ee3ng cao,\u2026<\/span><\/p>\n<ul style=\"text-align: justify;\">\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Trang thi\u1ebft b\u1ecb s\u1ea3n xu\u1ea5t hi\u1ec7n \u0111\u1ea1i<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Ch\u00fa tr\u1ecdng v\u00e0o kh\u00e2u s\u1ea3n xu\u1ea5t, nghi\u00ean c\u1ee9u s\u1ea3n ph\u1ea9m, Vi\u1ec7t Ti\u1ebfn \u0111\u00e3 \u0111\u1ea7u t\u01b0 trang thi\u1ebft b\u1ecb s\u1ea3n xu\u1ea5t hi\u1ec7n \u0111\u1ea1i nh\u1ea5t trong qu\u00e1 tr\u00ecnh s\u1ea3n xu\u1ea5t. C\u1ee5 th\u1ec3, th\u01b0\u01a1ng hi\u1ec7u n\u00e0y \u0111\u00e3 \u0111\u1ea7u t\u01b0 10 tri\u1ec7u USD v\u00e0o h\u1ec7 th\u1ed1ng thi\u1ebft k\u1ebf m\u1eabu r\u1eadp hay h\u1ec7 th\u1ed1ng \u0111o l\u1ef1c b\u00e1m d\u00ednh c\u1ee7a keo,\u2026<\/span><\/p>\n<p><a href=\"https:\/\/amis.misa.vn\/amis-aimarketing\/?utm_source=AMISblog&amp;utm_medium=content&amp;utm_campaign=CL_MKT_Viettien\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-53011\" src=\"\/wp-content\/uploads\/2022\/06\/BANNER-640x120px_aiMarketing-02-1-1.jpg\" alt=\"aiMarketing\" width=\"1334\" height=\"251\" srcset=\"\/wp-content\/uploads\/2022\/06\/BANNER-640x120px_aiMarketing-02-1-1.jpg 1334w, \/wp-content\/uploads\/2022\/06\/BANNER-640x120px_aiMarketing-02-1-1-300x56.jpg 300w, \/wp-content\/uploads\/2022\/06\/BANNER-640x120px_aiMarketing-02-1-1-1024x193.jpg 1024w, \/wp-content\/uploads\/2022\/06\/BANNER-640x120px_aiMarketing-02-1-1-768x145.jpg 768w\" sizes=\"(max-width: 1334px) 100vw, 1334px\" \/><\/a><\/p>\n<h3 style=\"text-align: justify;\"><b>2.\u00a0 \u0110i\u1ec3m y\u1ebfu<\/b><\/h3>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">B\u00ean c\u1ea1nh \u0111i\u1ec3m m\u1ea1nh, Vi\u1ec7t Ti\u1ebfn c\u0169ng c\u1ea7n kh\u1eafc ph\u1ee5c nh\u1eefng \u0111i\u1ec3m y\u1ebfu sau.<\/span><\/p>\n<ul style=\"text-align: justify;\">\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Ph\u1ee5 thu\u1ed9c v\u00e0o nguy\u00ean v\u1eadt li\u1ec7u n\u01b0\u1edbc ngo\u00e0i<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">M\u1ed9t \u0111i\u1ec3m y\u1ebfu c\u1ee7a Vi\u1ec7t Ti\u1ebfn ph\u1ea3i k\u1ec3 \u0111\u1ebfn l\u00e0 th\u01b0\u01a1ng hi\u1ec7u n\u00e0y v\u1eabn c\u00f2n ph\u1ee5 thu\u1ed9c v\u00e0o nguy\u00ean v\u1eadt li\u1ec7u n\u01b0\u1edbc ngo\u00e0i. V\u00ec v\u1eady, Vi\u1ec7t Ti\u1ebfn s\u1ebd b\u1ecb \u1ea3nh h\u01b0\u1edfng b\u1edfi gi\u00e1 nguy\u00ean v\u1eadt li\u1ec7u tr\u00ean th\u1ebf gi\u1edbi c\u00f3 nh\u1eefng bi\u1ebfn \u0111\u1ed9ng b\u1ea5t th\u01b0\u1eddng hay ch\u00eanh l\u1ec7ch t\u1ef7 gi\u00e1 cao,\u2026<\/span><\/p>\n<ul style=\"text-align: justify;\">\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Lao \u0111\u1ed9ng ph\u1ed5 th\u00f4ng<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">\u0110\u1ed9i ng\u0169 nh\u00e2n s\u1ef1 c\u1ee7a Vi\u1ec7t Ti\u1ebfn ph\u1ea7n l\u1edbn v\u1eabn l\u00e0 l\u1ef1c l\u01b0\u1ee3ng lao \u0111\u1ed9ng tay ngh\u1ec1 ph\u1ed5 th\u00f4ng. Lao \u0111\u1ed9ng tay ngh\u1ec1 cao hay nh\u00e2n s\u1ef1 c\u1ea5p cao v\u1eabn c\u00f2n chi\u1ebfm t\u1ef7 l\u1ec7 nh\u1ecf.<\/span><\/p>\n<figure style=\"width: 740px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" src=\"\/wp-content\/uploads\/2022\/06\/wEI4Xjp.jpg\" alt=\"Ph\u00e2n t\u00edch \u0111i\u1ec3m y\u1ebfu chi\u1ebfn l\u01b0\u1ee3c marketing c\u1ee7a Vi\u1ec7t Ti\u1ebfn\" width=\"740\" height=\"522\" \/><figcaption class=\"wp-caption-text\">Ph\u00e2n t\u00edch \u0111i\u1ec3m y\u1ebfu chi\u1ebfn l\u01b0\u1ee3c marketing c\u1ee7a Vi\u1ec7t Ti\u1ebfn<\/figcaption><\/figure>\n<h3 style=\"text-align: justify;\"><b>3. C\u01a1 h\u1ed9i<\/b><\/h3>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Vi\u1ec7t Ti\u1ebfn c\u1ea7n n\u1eafm b\u1eaft m\u1ed9t s\u1ed1 nh\u1eefng c\u01a1 h\u1ed9i sau.<\/span><\/p>\n<ul style=\"text-align: justify;\">\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Ch\u00ednh s\u00e1ch h\u1ed7 tr\u1ee3 t\u1ed1t c\u1ee7a Nh\u00e0 N\u01b0\u1edbc<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">H\u00e0ng n\u0103m, Nh\u00e0 N\u01b0\u1edbc h\u1ed7 tr\u1ee3 t\u1eeb ngu\u1ed3n v\u1ed1n ng\u00e2n s\u00e1ch \u0111\u1ed1i v\u1edbi nh\u1eefng d\u1ef1 \u00e1n ph\u00e1t tri\u1ec3n v\u00f9ng nguy\u00ean li\u1ec7u hay quy ho\u1ea1ch c\u00e1c v\u00f9ng c\u00f4ng nghi\u1ec7p d\u1ec7t. V\u00ec v\u1eady, v\u1edbi ch\u00ednh s\u00e1ch h\u00e0o ph\u00f3ng c\u1ee7a Nh\u00e0 N\u01b0\u1edbc, \u0111\u00e2y ch\u00ednh l\u00e0 c\u01a1 h\u1ed9i qu\u00fd gi\u00e1 m\u00e0 Vi\u1ec7t Ti\u1ebfn c\u1ea7n n\u1eafm gi\u1eef.<\/span><\/p>\n<ul style=\"text-align: justify;\">\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u01afu th\u1ebf \u0111\u1ed1i v\u1edbi h\u00e0ng xu\u1ea5t kh\u1ea9u<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Vi\u1ec7t Nam gia nh\u1eadp WTO \u0111\u00e3 \u0111em l\u1ea1i nhi\u1ec1u \u01b0u th\u1ebf \u0111\u1ed1i v\u1edbi h\u00e0ng xu\u1ea5t kh\u1ea9u. V\u00ed d\u1ee5, h\u00e0ng xu\u1ea5t kh\u1ea9u t\u1eeb Vi\u1ec7t Nam v\u00e0o nh\u1eadt s\u1ebd kh\u00f4ng b\u1ecb \u0111\u00e1nh thu\u1ebf.<\/span><\/p>\n<p><a href=\"https:\/\/amis.misa.vn\/amis-aimarketing\/?utm_source=AMISblog&amp;utm_medium=content&amp;utm_campaign=CL_MKT_Viettien\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-53011\" src=\"\/wp-content\/uploads\/2022\/06\/BANNER-640x120px_aiMarketing-02-1-1.jpg\" alt=\"aiMarketing\" width=\"1334\" height=\"251\" srcset=\"\/wp-content\/uploads\/2022\/06\/BANNER-640x120px_aiMarketing-02-1-1.jpg 1334w, \/wp-content\/uploads\/2022\/06\/BANNER-640x120px_aiMarketing-02-1-1-300x56.jpg 300w, \/wp-content\/uploads\/2022\/06\/BANNER-640x120px_aiMarketing-02-1-1-1024x193.jpg 1024w, \/wp-content\/uploads\/2022\/06\/BANNER-640x120px_aiMarketing-02-1-1-768x145.jpg 768w\" sizes=\"(max-width: 1334px) 100vw, 1334px\" \/><\/a><\/p>\n<h3 style=\"text-align: justify;\"><b>4. Th\u00e1ch th\u1ee9c<\/b><\/h3>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">M\u1ed9t s\u1ed1 nh\u1eefng th\u00e1ch th\u1ee9c m\u00e0 Vi\u1ec7t Ti\u1ebfn c\u1ea7n \u0111\u1ed1i m\u1eb7t bao g\u1ed3m:<\/span><\/p>\n<ul style=\"text-align: justify;\">\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">M\u1ee9c \u0111\u1ed9 c\u1ea1nh tranh cao<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Th\u00e1ch th\u1ee9c \u0111\u1ea7u ti\u00ean m\u00e0 Vi\u1ec7t Ti\u1ebfn c\u1ea7n \u0111\u1ed1i m\u1eb7t l\u00e0 m\u1ee9c \u0111\u1ed9 c\u1ea1nh tranh cao. C\u1ee5 th\u1ec3, th\u01b0\u01a1ng hi\u1ec7u n\u00e0y s\u1ebd ph\u1ea3i \u0111\u1ed1i m\u1eb7t v\u1edbi nh\u1eefng m\u1eb7t h\u00e0ng xu\u1ea5t kh\u1ea9u \u0111\u1ebfn t\u1eeb Trung Qu\u1ed1c hay \u1ea4n \u0110\u1ed9. B\u00ean c\u1ea1nh \u0111\u00f3, nhi\u1ec1u th\u01b0\u01a1ng hi\u1ec7u d\u1ec7t may kh\u00e1c c\u0169ng \u0111ang r\u1ea5t ph\u00e1t tri\u1ec3n trong n\u01b0\u1edbc nh\u01b0: C\u00f4ng ty D\u1ec7t may Th\u00e1i Tu\u1ea5n, C\u00f4ng ty D\u1ec7t May Th\u1eafng L\u1ee3i,\u2026<\/span><\/p>\n<ul style=\"text-align: justify;\">\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Nhu c\u1ea7u d\u00f9ng h\u00e0ng ngo\u1ea1i t\u0103ng cao<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">M\u1ed9t th\u00e1ch th\u1ee9c n\u1eefa c\u1ee7a Vi\u1ec7t Ti\u1ebfn l\u00e0 nhu c\u1ea7u d\u00f9ng h\u00e0ng ngo\u1ea1i c\u1ee7a kh\u00e1ch h\u00e0ng t\u0103ng cao. Xu h\u01b0\u1edbng s\u00ednh ngo\u1ea1i v\u00e0 \u201cch\u00ea\u201d h\u00e0ng Vi\u1ec7t kh\u00f4ng c\u00f3 \u0111a d\u1ea1ng m\u1eabu m\u00e3, ch\u1ea5t li\u1ec7u s\u1ebd l\u00e0 th\u1ee9 m\u00e0 Vi\u1ec7t Ti\u1ebfn c\u1ea7n ngh\u0129 ph\u01b0\u01a1ng \u00e1n kh\u1eafc ph\u1ee5c.<\/span><\/p>\n<figure style=\"width: 740px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" src=\"\/wp-content\/uploads\/2022\/06\/viettien.jpg\" alt=\"Ph\u00e2n t\u00edch th\u00e1ch th\u1ee9c chi\u1ebfn l\u01b0\u1ee3c marketing c\u1ee7a Vi\u1ec7t Ti\u1ebfn\" width=\"740\" height=\"495\" \/><figcaption class=\"wp-caption-text\">Ph\u00e2n t\u00edch th\u00e1ch th\u1ee9c chi\u1ebfn l\u01b0\u1ee3c marketing c\u1ee7a Vi\u1ec7t Ti\u1ebfn<\/figcaption><\/figure>\n<h2 style=\"text-align: justify;\"><b>III. Ph\u00e2n t\u00edch chi\u1ebfn l\u01b0\u1ee3c Marketing c\u1ee7a Vi\u1ec7t Ti\u1ebfn chi ti\u1ebft nh\u1ea5t<\/b><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">\u0110\u1ec3 tr\u1edf th\u00e0nh m\u1ed9t trong nh\u1eefng th\u01b0\u01a1ng hi\u1ec7u d\u1ec7t may v\u00e0 th\u1eddi trang l\u1edbn nh\u1ea5t t\u1ea1i Vi\u1ec7t Nam, Vi\u1ec7t Ti\u1ebfn \u0111\u00e3 tri\u1ec3n khai chi\u1ebfn l\u01b0\u1ee3c Marketing hi\u1ec7u qu\u1ea3. V\u1eady chi\u1ebfn l\u01b0\u1ee3c Marketing c\u1ee7a Vi\u1ec7t Ti\u1ebfn l\u00e0 g\u00ec?<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">V\u1ec1 c\u01a1 b\u1ea3n, chi\u1ebfn l\u01b0\u1ee3c Marketing c\u1ee7a Vi\u1ec7t Ti\u1ebfn n\u1ed5i b\u1eadt nh\u1ea5t bao g\u1ed3m:<\/span><\/p>\n<h3 style=\"text-align: justify;\"><b>1. Chi\u1ebfn l\u01b0\u1ee3c Marketing c\u1ee7a Vi\u1ec7t Ti\u1ebfn v\u1ec1 tr\u1ebb ho\u00e1 th\u01b0\u01a1ng hi\u1ec7u<\/b><\/h3>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\"><a href=\"https:\/\/amis.misa.vn\/53279\/phan-tich-chi-tiet-chien-luoc-marketing-cua-viet-tien\/\" target=\"_blank\" rel=\"noopener\">Chi\u1ebfn l\u01b0\u1ee3c Marketing c\u1ee7a Vi\u1ec7t Ti\u1ebfn<\/a> \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 l\u00e0 hi\u1ec7u qu\u1ea3 \u0111\u1ea7u ti\u00ean ph\u1ea3i k\u1ec3 \u0111\u1ebfn chi\u1ebfn l\u01b0\u1ee3c v\u1ec1 ph\u00e1t tri\u1ec3n th\u01b0\u01a1ng hi\u1ec7u.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">\u0110\u1ed1i v\u1edbi th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a m\u00ecnh, Vi\u1ec7t Ti\u1ebfn \u0111\u00e3 l\u1ef1a ch\u1ecdn ph\u01b0\u01a1ng \u00e1n l\u00e0m tr\u1ebb ho\u00e1 th\u01b0\u01a1ng hi\u1ec7u. Kh\u00f4ng ch\u1ec9 cung c\u1ea5p nh\u1eefng s\u1ea3n ph\u1ea9m v\u1ec1 c\u00f4ng s\u1edf hay mang l\u1ea1i c\u1ea3m gi\u00e1c l\u1ecbch s\u1ef1, Vi\u1ec7t Ti\u1ebfn c\u00f2n t\u1eadp trung nghi\u00ean c\u1ee9u v\u00e0 ph\u00e1t tri\u1ec3n nh\u1eefng d\u00f2ng s\u1ea3n ph\u1ea9m \u0111em l\u1ea1i c\u1ea3m gi\u00e1c l\u1ecbch l\u00e3m, gi\u00fap kh\u00e1ch h\u00e0ng c\u1ea3m th\u1ea5y nh\u01b0 \u0111\u01b0\u1ee3c \u201ctr\u1ebb ho\u00e1\u201d v\u1edbi h\u00ecnh \u1ea3nh v\u00e0 phong c\u00e1ch hi\u1ec7n \u0111\u1ea1i, b\u1eaft k\u1ecbp xu h\u01b0\u1edbng.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">C\u1ee5 th\u1ec3, n\u0103m 2018, Vi\u1ec7t Ti\u1ebfn cho tri\u1ec3n khai nh\u1eefng h\u00ecnh \u1ea3nh trong cu\u1ed1n t\u1ea1p ch\u00ed c\u1ee7a m\u00ecnh v\u1edbi nhi\u1ec1u th\u1ec3 lo\u1ea1i phong c\u00e1ch kh\u00e1c nhau, t\u1eeb ph\u00f3ng kho\u00e1ng, \u0111\u00e0o hoa, l\u1ecbch l\u00e3m \u0111\u1ebfn tr\u1ebb trung, n\u0103ng \u0111\u1ed9ng. Vi\u1ec7t Ti\u1ebfn \u0111\u00e3 cho kh\u00e1ch h\u00e0ng th\u1ea5y \u0111\u01b0\u1ee3c h\u00ecnh \u1ea3nh m\u1edbi c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u &#8211; l\u1ecbch l\u00e3m nh\u01b0ng kh\u00f4ng k\u00e9m ph\u1ea7n tr\u1ebb trung v\u00e0 \u0111\u00e0o hoa.<\/span><\/p>\n<figure style=\"width: 740px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" src=\"\/wp-content\/uploads\/2022\/06\/quang-cao-viet-tien.jpg\" alt=\"Chi\u1ebfn l\u01b0\u1ee3c Marketing c\u1ee7a Vi\u1ec7t Ti\u1ebfn v\u1ec1 tr\u1ebb ho\u00e1 th\u01b0\u01a1ng hi\u1ec7u\" width=\"740\" height=\"348\" \/><figcaption class=\"wp-caption-text\">Chi\u1ebfn l\u01b0\u1ee3c Marketing c\u1ee7a Vi\u1ec7t Ti\u1ebfn v\u1ec1 tr\u1ebb ho\u00e1 th\u01b0\u01a1ng hi\u1ec7u<\/figcaption><\/figure>\n<h3 style=\"text-align: justify;\"><b>2. Tri\u1ec3n khai c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o s\u00e1ng t\u1ea1o trong chi\u1ebfn l\u01b0\u1ee3c Marketing<\/b><\/h3>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">M\u1ed9t chi\u1ebfn l\u01b0\u1ee3c Marketing c\u1ee7a Vi\u1ec7t Ti\u1ebfn n\u1ed5i b\u1eadt ph\u1ea3i k\u1ec3 \u0111\u1ebfn vi\u1ec7c tri\u1ec3n khai c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o s\u00e1ng t\u1ea1o.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">M\u1ed9t trong nh\u1eefng chi\u1ebfn d\u1ecbch n\u1ed5i b\u1eadt c\u1ee7a Vi\u1ec7t Ti\u1ebfn ph\u1ea3i k\u1ec3 \u0111\u1ebfn \u201cL\u1ecbch l\u00e3m kh\u00ed ch\u1ea5t Vi\u1ec7t\u201d n\u0103m 2019. Ngo\u00e0i vi\u1ec7c ti\u1ebfp t\u1ee5c th\u1ef1c hi\u1ec7n truy\u1ec1n th\u00f4ng qu\u1ea3ng c\u00e1o s\u1ea3n ph\u1ea9m, Vi\u1ec7t Ti\u1ebfn \u0111\u00e3 t\u1eadp trung s\u1eed d\u1ee5ng nh\u1eefng gi\u00e1 tr\u1ecb c\u1ea3m t\u00ednh, \u0111\u00e1nh v\u00e0o c\u1ea3m x\u00fac c\u1ee7a kh\u00e1ch h\u00e0ng \u0111\u1ec3 t\u1ea1o s\u1ef1 k\u1ebft n\u1ed1i v\u1edbi ng\u01b0\u1eddi mua, x\u00e2y d\u1ef1ng h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u g\u1eafn v\u1edbi kh\u00ed ch\u1ea5t l\u1ecbch l\u00e3m, tr\u1ebb trung c\u1ee7a \u0111\u00e0n \u00f4ng Vi\u1ec7t v\u00e0 th\u1ec3 hi\u1ec7n \u0111\u01b0\u1ee3c ni\u1ec1m t\u1ef1 h\u00e0o d\u00e2n t\u1ed9c.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">V\u1edbi th\u00f4ng \u0111i\u1ec7p ch\u00ednh: \u201cC\u00e0i t\u1ef1 h\u00e0o, n\u1ed1i kh\u00e1t khao\u201d v\u00e0 h\u00ecnh \u1ea3nh chi\u1ebfc \u00e1o Vi\u1ec7t Ti\u1ebfn r\u1ef1c s\u1eafc \u0111\u1ecf c\u1ee7a m\u00e0u c\u1edd Vi\u1ec7t Nam \u0111\u00e3 \u0111\u01b0\u1ee3c ng\u01b0\u1eddi Vi\u1ec7t \u1ee7ng h\u1ed9 r\u1ea5t nhi\u1ec7t t\u00ecnh. H\u01b0\u1edbng t\u1edbi m\u1ee5c ti\u00eau t\u1ea1o n\u00ean ni\u1ec1m t\u1ef1 h\u00e0o d\u00e2n t\u1ed9c, Vi\u1ec7t Ti\u1ebfn \u0111\u00e3 th\u1ed5i h\u1ed3n v\u00e0o s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh \u0111\u1ec3 k\u1ebft n\u1ed1i h\u01a1n v\u1edbi ng\u01b0\u1eddi mua. \u0110\u00e2y l\u00e0 m\u1ed9t c\u00e1ch n\u1eafm b\u1eaft c\u01a1 h\u1ed9i t\u1eadn d\u1ee5ng nh\u1eefng gi\u00e1 tr\u1ecb c\u1ea3m t\u00ednh \u0111\u1ec3 k\u00edch th\u00edch nhu c\u1ea7u mua s\u1eafm.<\/span><\/p>\n<p><a href=\"https:\/\/amis.misa.vn\/amis-aimarketing\/?utm_source=AMISblog&amp;utm_medium=content&amp;utm_campaign=CL_MKT_Viettien\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-53011\" src=\"\/wp-content\/uploads\/2022\/06\/BANNER-640x120px_aiMarketing-02-1-1.jpg\" alt=\"aiMarketing\" width=\"1334\" height=\"251\" srcset=\"\/wp-content\/uploads\/2022\/06\/BANNER-640x120px_aiMarketing-02-1-1.jpg 1334w, \/wp-content\/uploads\/2022\/06\/BANNER-640x120px_aiMarketing-02-1-1-300x56.jpg 300w, \/wp-content\/uploads\/2022\/06\/BANNER-640x120px_aiMarketing-02-1-1-1024x193.jpg 1024w, \/wp-content\/uploads\/2022\/06\/BANNER-640x120px_aiMarketing-02-1-1-768x145.jpg 768w\" sizes=\"(max-width: 1334px) 100vw, 1334px\" \/><\/a><\/p>\n<h3 style=\"text-align: justify;\"><b>3. Ph\u00e1t tri\u1ec3n \u0111a d\u1ea1ng m\u1eabu m\u00e3 s\u1ea3n ph\u1ea9m \u0111\u1ec3 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng<\/b><\/h3>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Chi\u1ebfn l\u01b0\u1ee3c Marketing c\u1ee7a Vi\u1ec7t Ti\u1ebfn v\u1ec1 s\u1ea3n ph\u1ea9m c\u0169ng \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 cao. C\u1ee5 th\u1ec3, n\u1ebfu nh\u01b0 Vi\u1ec7t Ti\u1ebfn tr\u01b0\u1edbc \u0111\u00e2y ch\u1ec9 n\u1ed5i ti\u1ebfng v\u1edbi d\u00f2ng s\u1ea3n ph\u1ea9m th\u1eddi trang c\u00f4ng s\u1edf cho \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng l\u00e0 nh\u1eefng qu\u00fd \u00f4ng trung ni\u00ean th\u00ec gi\u1edd \u0111\u00e2y, Vi\u1ec7t Ti\u1ebfn \u0111\u00e3 nghi\u00ean c\u1ee9u v\u00e0 ph\u00e1t tri\u1ec3n nh\u1eefng d\u00f2ng s\u1ea3n ph\u1ea9m kh\u00e1c nhau \u0111a d\u1ea1ng v\u1ec1 ki\u1ec3u d\u00e1ng, ch\u1ea5t li\u1ec7u v\u00e0 ho\u1ea1 ti\u1ebft \u0111\u1ec3 \u0111\u00e1p \u1ee9ng \u0111\u01b0\u1ee3c nhu c\u1ea7u c\u1ee7a nhi\u1ec1u \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Ngo\u00e0i vi\u1ec7c \u0111a d\u1ea1ng m\u1eabu m\u00e3, Vi\u1ec7t Ti\u1ebfn c\u00f2n h\u01b0\u1edbng \u0111\u1ebfn nh\u1eefng ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng kh\u00e1c nhau. V\u00ed d\u1ee5 nh\u01b0 v\u1edbi \u0111\u1ed1i t\u01b0\u1ee3ng c\u00f3 thu nh\u1eadp cao, Vi\u1ec7t Ti\u1ebfn cho ra m\u1eaft s\u1ea3n ph\u1ea9m Sanciaro v\u1edbi gi\u00e1 t\u1eeb 1 \u0111\u1ebfn 2 tri\u1ec7u \u0111\u1ed3ng. \u0110\u1ed1i v\u1edbi \u0111\u1ed9i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng c\u00f3 thu nh\u1eadp trung b\u00ecnh v\u00e0 kh\u00e1, Vi\u1ec7t Ti\u1ebfn cho ra m\u1eaft d\u00f2ng s\u1ea3n ph\u1ea9m Viettien Smart Casual. B\u00ean c\u1ea1nh \u0111\u00f3, Vi\u1ec7t Ti\u1ebfn c\u0169ng x\u00e2y d\u1ef1ng h\u1ec7 th\u1ed1ng ph\u00e2n ph\u1ed1i r\u1ed9ng kh\u1eafp v\u1edbi g\u1ea7n 1,400 c\u1eeda h\u00e0ng t\u1ea1i Vi\u1ec7t Nam \u0111\u1ec3 c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng ti\u1ebfp c\u1eadn \u0111\u01b0\u1ee3c v\u1edbi \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng.<\/span><\/p>\n<h2 style=\"text-align: justify;\"><strong>IV. T\u1ed1i \u01b0u hi\u1ec7u qu\u1ea3 chi\u1ebfn d\u1ecbch Marketing v\u1edbi MISA AMIS aiMarketing<\/strong><\/h2>\n<p><a href=\"https:\/\/amis.misa.vn\/amis-aimarketing\/?utm_source=AMISblog&amp;utm_medium=content&amp;utm_campaign=CL_MKT_Viettien\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-53011\" src=\"\/wp-content\/uploads\/2022\/06\/BANNER-640x120px_aiMarketing-02-1-1.jpg\" alt=\"aiMarketing\" width=\"1334\" height=\"251\" srcset=\"\/wp-content\/uploads\/2022\/06\/BANNER-640x120px_aiMarketing-02-1-1.jpg 1334w, \/wp-content\/uploads\/2022\/06\/BANNER-640x120px_aiMarketing-02-1-1-300x56.jpg 300w, \/wp-content\/uploads\/2022\/06\/BANNER-640x120px_aiMarketing-02-1-1-1024x193.jpg 1024w, \/wp-content\/uploads\/2022\/06\/BANNER-640x120px_aiMarketing-02-1-1-768x145.jpg 768w\" sizes=\"(max-width: 1334px) 100vw, 1334px\" \/><\/a><\/p>\n<p style=\"text-align: justify;\"><i><span style=\"font-weight: 400;\">L\u00e0m Marketing m\u00e0 kh\u00f4ng c\u00f3 c\u00f4ng c\u1ee5, mu\u00f4n v\u00e0n v\u1ea5n \u0111\u1ec1 kh\u00f3 kh\u0103n:<\/span><\/i><\/p>\n<ul style=\"text-align: justify;\">\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Nh\u00e0 qu\u1ea3n l\u00fd kh\u00f3 theo d\u00f5i hi\u1ec7u qu\u1ea3 c\u00e1c ho\u1ea1t \u0111\u1ed9ng Marketing, kh\u00f3 \u0111o \u0111\u1ebfm k\u1ebft qu\u1ea3 c\u1ee7a t\u1eebng k\u00eanh, hi\u1ec7u su\u1ea5t nh\u00e2n vi\u00ean<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Nh\u00e2n vi\u00ean th\u00ec kh\u00f4ng c\u00f3 c\u00f4ng c\u1ee5 h\u1ed7 tr\u1ee3 tri\u1ec3n khai c\u00e1c chi\u1ebfn d\u1ecbch: v\u1eadt l\u1ed9n d\u1ef1ng Landing page, kh\u00f4ng th\u1ec3 b\u1eafn chi\u1ebfn d\u1ecbch Email Marketing v\u1edbi data l\u1edbn, ng\u00e0y ng\u00e0y l\u00e0m b\u00e1o c\u00e1o th\u1ee7 c\u00f4ng\u2026<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">B\u1ed9 gi\u1ea3i ph\u00e1p<\/span> <strong><a href=\"https:\/\/amis.misa.vn\/amis-aimarketing\/?utm_source=AMISblog&amp;utm_medium=content&amp;utm_campaign=CL_MKT_Viettien\">MISA AMIS aiMarketing<\/a><\/strong><span style=\"font-weight: 400;\"> \u0111\u01b0\u1ee3c ph\u00e1t tri\u1ec3n nh\u1eb1m gi\u00fap c\u00e1c doanh nghi\u1ec7p c\u00f3 \u0111\u1ea7y \u0111\u1ee7 b\u1ed9 c\u00f4ng c\u1ee5 \u0111\u1ec3 l\u00e0m Marketing hi\u1ec7u qu\u1ea3. T\u00ednh n\u0103ng n\u1ed5i b\u1eadt tr\u00ean AiMarketing bao g\u1ed3m:<\/span><\/p>\n<ol>\n<li><strong>B\u00e1o c\u00e1o doanh thu, chi ph\u00ed marketing<\/strong><\/li>\n<li><strong>G\u1eedi email marketing h\u00e0ng lo\u1ea1t<\/strong><\/li>\n<li><strong>D\u1ef1ng landing page<\/strong><\/li>\n<li><strong>Workflow<\/strong><\/li>\n<li><strong>L\u01b0u tr\u1eef data t\u1eadp trung v\u00e0 chuy\u1ec3n t\u1ef1 \u0111\u1ed9ng cho sale<\/strong><\/li>\n<\/ol>\n<p style=\"text-align: center;\"><span style=\"color: #ff6600;\"><em>\u0110\u0102NG K\u00dd TR\u1ea2I NGHI\u1ec6M NGAY 15 NG\u00c0Y MI\u1ec4N PH\u00cd<\/em><\/span><\/p>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/amis.misa.vn\/amis-aimarketing\/?utm_source=AMISblog&amp;utm_medium=content&amp;utm_campaign=CL_MKT_Viettien\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-33379 aligncenter\" src=\"\/wp-content\/uploads\/2021\/12\/CTA-dung-thu-mien-phi-4.png\" alt=\"\" width=\"331\" height=\"101\" srcset=\"\/wp-content\/uploads\/2021\/12\/CTA-dung-thu-mien-phi-4.png 331w, \/wp-content\/uploads\/2021\/12\/CTA-dung-thu-mien-phi-4-300x92.png 300w\" sizes=\"(max-width: 331px) 100vw, 331px\" \/><\/a><\/p>\n<h2 style=\"text-align: justify;\"><b>V. T\u1ed5ng k\u1ebft<\/b><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">\u0110\u1ec3 tr\u1edf th\u00e0nh m\u1ed9t trong nh\u1eefng th\u01b0\u01a1ng hi\u1ec7u d\u1ec7t may v\u00e0 th\u1eddi trang l\u1edbn nh\u1ea5t t\u1ea1i Vi\u1ec7t Nam, Vi\u1ec7t Ti\u1ebfn \u0111\u00e3 tri\u1ec3n khai chi\u1ebfn l\u01b0\u1ee3c Marketing hi\u1ec7u qu\u1ea3. Hy v\u1ecdng qua b\u00e0i vi\u1ebft n\u00e0y, b\u1ea1n c\u00f3 th\u1ec3 hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 <strong>chi\u1ebfn l\u01b0\u1ee3c Marketing c\u1ee7a Vi\u1ec7t Ti\u1ebfn<\/strong>. Gh\u00e9 th\u0103m blog c\u1ee7a <strong><a href=\"https:\/\/amis.misa.vn\/?source=Amisblog&amp;medium=content&amp;campaign=CL_MKT_Viet_Tien&amp;content=internal_link&amp;term=crm_nthuyen_amis-banhang\" target=\"_blank\" rel=\"noopener\">MISA AMIS<\/a><\/strong> \u0111\u1ec3 kh\u00e1m ph\u00e1 th\u00eam nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c Marketing c\u1ee7a c\u00e1c th\u01b0\u01a1ng hi\u1ec7u n\u1ed5i ti\u1ebfng kh\u00e1c nh\u00e9.<\/span><\/p>\n<p>Tin b\u00e0i li\u00ean quan:<\/p>\n<ul>\n<li><a href=\"https:\/\/amis.misa.vn\/53527\/chien-luoc-marketing-cua-canifa\/\" target=\"_blank\" rel=\"noopener\"><strong>Chi\u1ebfn l\u01b0\u1ee3c marketing c\u1ee7a Canifa: Th\u1eddi trang c\u1ee7a ng\u01b0\u1eddi Vi\u1ec7t<\/strong><\/a><\/li>\n<li><strong><a href=\"https:\/\/amis.misa.vn\/23658\/chien-luoc-dai-duong-xanh\/\">Chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ea1i d\u01b0\u01a1ng xanh l\u00e0 g\u00ec &amp; 4 b\u01b0\u1edbc x\u00e2y d\u1ef1ng hi\u1ec7u qu\u1ea3<\/a><\/strong><\/li>\n<\/ul>\n<div class=\"pvc_clear\"><\/div>\n<p id=\"pvc_stats_53279\" class=\"pvc_stats total_only  \" data-element-id=\"53279\" style=\"\"><i class=\"pvc-stats-icon medium\" aria-hidden=\"true\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.0\" viewBox=\"0 0 502 315\" preserveAspectRatio=\"xMidYMid meet\"><g transform=\"translate(0,332) scale(0.1,-0.1)\" fill=\"\" stroke=\"none\"><path d=\"M2394 3279 l-29 -30 -3 -207 c-2 -182 0 -211 15 -242 39 -76 157 -76 196 0 15 31 17 60 15 243 l-3 209 -33 29 c-26 23 -41 29 -80 29 -41 0 -53 -5 -78 -31z\"\/><path d=\"M3085 3251 c-45 -19 -58 -50 -96 -229 -47 -217 -49 -260 -13 -295 52 -53 146 -42 177 20 16 31 87 366 87 410 0 70 -86 122 -155 94z\"\/><path d=\"M1751 3234 c-13 -9 -29 -31 -37 -50 -12 -29 -10 -49 21 -204 19 -94 39 -189 45 -210 14 -50 54 -80 110 -80 34 0 48 6 76 34 21 21 34 44 34 59 0 14 -18 113 -40 219 -37 178 -43 195 -70 221 -36 32 -101 37 -139 11z\"\/><path d=\"M1163 3073 c-36 -7 -73 -59 -73 -102 0 -56 133 -378 171 -413 34 -32 83 -37 129 -13 70 36 67 87 -16 290 -86 209 -89 214 -129 231 -35 14 -42 15 -82 7z\"\/><path d=\"M3689 3066 c-15 -9 -33 -30 -42 -48 -48 -103 -147 -355 -147 -375 0 -98 131 -148 192 -74 13 15 57 108 97 206 80 196 84 226 37 273 -30 30 -99 39 -137 18z\"\/><path d=\"M583 2784 c-38 -19 -67 -74 -58 -113 9 -42 211 -354 242 -373 16 -10 45 -18 66 -18 51 0 107 52 107 100 0 39 -1 41 -124 234 -80 126 -108 162 -133 173 -41 17 -61 16 -100 -3z\"\/><path d=\"M4250 2784 c-14 -9 -74 -91 -133 -183 -95 -150 -107 -173 -107 -213 0 -55 33 -94 87 -104 67 -13 90 8 211 198 130 202 137 225 78 284 -27 27 -42 34 -72 34 -22 0 -50 -8 -64 -16z\"\/><path d=\"M2275 2693 c-553 -48 -1095 -270 -1585 -649 -135 -104 -459 -423 -483 -476 -23 -49 -22 -139 2 -186 73 -142 361 -457 571 -626 285 -228 642 -407 990 -497 242 -63 336 -73 660 -74 310 0 370 5 595 52 535 111 1045 392 1455 803 122 121 250 273 275 326 19 41 19 137 0 174 -41 79 -309 363 -465 492 -447 370 -946 591 -1479 653 -113 14 -422 18 -536 8z m395 -428 c171 -34 330 -124 456 -258 112 -119 167 -219 211 -378 27 -96 24 -300 -5 -401 -72 -255 -236 -447 -474 -557 -132 -62 -201 -76 -368 -76 -167 0 -236 14 -368 76 -213 98 -373 271 -451 485 -162 444 86 934 547 1084 153 49 292 57 452 25z m909 -232 c222 -123 408 -262 593 -441 76 -74 138 -139 138 -144 0 -16 -233 -242 -330 -319 -155 -123 -309 -223 -461 -299 l-81 -41 32 46 c18 26 49 83 70 128 143 306 141 649 -6 957 -25 52 -61 116 -79 142 l-34 47 45 -20 c26 -10 76 -36 113 -56z m-2057 25 c-40 -58 -105 -190 -130 -263 -110 -324 -59 -707 132 -981 25 -35 42 -64 37 -64 -19 0 -241 119 -326 174 -188 122 -406 314 -532 468 l-58 71 108 103 c185 178 428 349 672 473 66 33 121 60 123 61 2 0 -10 -19 -26 -42z\"\/><path d=\"M2375 1950 c-198 -44 -350 -190 -395 -379 -18 -76 -8 -221 19 -290 114 -284 457 -406 731 -260 98 52 188 154 231 260 27 69 37 214 19 290 -38 163 -166 304 -326 360 -67 23 -215 33 -279 19z\"\/><\/g><\/svg><\/i> <img loading=\"lazy\" decoding=\"async\" width=\"16\" height=\"16\" alt=\"Loading\" src=\"\/wp-content\/plugins\/page-views-count\/ajax-loader-2x.gif\" border=0 \/><\/p>\n<div class=\"pvc_clear\"><\/div>\n<div style='text-align:center' class='yasr-auto-insert-visitor'><\/div>","protected":false},"excerpt":{"rendered":"<p>Chi\u1ebfn l\u01b0\u1ee3c Marketing c\u1ee7a Vi\u1ec7t Ti\u1ebfn \u0111\u00e3 gi\u00fap th\u01b0\u01a1ng hi\u1ec7u n\u00e0y tr\u1edf th\u00e0nh m\u1ed9t trong nh\u1eefng th\u01b0\u01a1ng hi\u1ec7u th\u1eddi trang v\u00e0 d\u1ec7t may h\u00e0ng \u0111\u1ea7u t\u1ea1i Vi\u1ec7t Nam. H\u00e3y c\u00f9ng MISA AMIS t\u00ecm hi\u1ec3u chi ti\u1ebft v\u1ec1 chi\u1ebfn l\u01b0\u1ee3c Marketing c\u1ee7a Vi\u1ec7t Ti\u1ebfn trong b\u00e0i vi\u1ebft d\u01b0\u1edbi \u0111\u00e2y nh\u00e9! I. 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